Every session
The working session
Direction set with Tiffany directly: monthly at Level I, every other week at Level II, weekly at Level III. What changed in the business, and what the market should hear about it.
Full-Court Brand Management · Cincinnati–Dayton corridor Your reputation might stop at the county line… It should not.
Many owner-operated businesses are in a fine position. The work is excellent, but the reputation may travel no further than the county line. The fix is not a louder message. It is a more targeted one, refined by a team solely committed to managing a brand. That means every platform a buyer checks: your website, your Google Business Profile, Apple Business, your social accounts, Yelp, Dun & Bradstreet and the Better Business Bureau.
Woman-owned businessFounded & led by Tiffany L. Reed
Exhibit 1 / Reputation reachToday vs. potential
½day
Working session inside your business, led by the founder
5days
From session to written findings, in business days
3levels
Of engagement, scoped to what the assessment finds
$18M+
Combined transaction portfolio behind the advice
01Through a buyer’s eyesEvery platform, in cadence
Every place a buyer checks. One story in all of them.
Before a buyer calls, they check every place your business appears. Most small and mid-sized businesses have a profile on every one of these already. They were set up years apart, by different people, and they no longer agree with each other. We take them over and keep them aligned with the site you own.
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01They search
Google Business Profile
Categories, hours, services, photos, posts and review responses kept current. It is the listing most buyers see before they ever reach the website.
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02They ask Siri
Apple Business
The listing behind Apple Maps, Siri and Spotlight on every iPhone. Hours, photos and categories kept current for the buyers who never open Google at all.
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03They compare
Yelp
Listing accuracy, photographs and presence on the page where buyers line you up against the alternative and compare.
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04They scroll
Social accounts
Facebook, Instagram and LinkedIn publishing on a set cadence, carrying the same narrative as the site rather than whatever was handy that week.
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05They visit
Your website
The one asset no platform can throttle or delete. Fast, readable by search engines without waiting on scripts, and the place every other profile points back to.
Source of truth -
06Lenders check
Dun & Bradstreet
The record lenders, insurers and prime contractors pull before they decide. Accurate, current, and consistent with everything else you publish.
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07They verify
Better Business Bureau
Profile and accreditation details matching the rest of your footprint, so a buyer checking your standing finds the same business they saw everywhere else.
A buyer decides about you long before they ever call. Every profile they find is answering on your behalf.Tiffany L. Reed · Founder & Chief Executive Officer
02The cost of doing nothingThe invoice nobody sends
Doing nothing feels free. It isn’t.
When the places a buyer checks disagree with each other, the loss never arrives as a bill. It arrives as the call that never came. Because none of it shows up on an invoice, it rarely gets counted. Put your own numbers on it, then weigh it against what it costs to keep every platform right.
The ledger / Hidden lossesPaid every month
| Line item | Billed |
|---|---|
| Hours that disagreeThe buyer who found different hours on Apple Maps than on Google, and went somewhere else. | $0 |
| A number that rings nowhereThe call that went to an old number. | $0 |
| A review left unansweredThe review with no reply, read by every buyer who came after it. | $0 |
| A record that doesn’t matchThe bid that stalled when a lender or prime contractor pulled a Dun & Bradstreet record that didn’t match. | $0 |
| A name search that lands elsewhereThe referral who searched your name and found someone else first. | $0 |
| Value only the owner can seeThe enterprise value a buyer won’t pay for, because the reputation lives in the owner’s head. | $0 |
| Paid anyway | Every month you wait |
Put your own numbers on it
What waiting costs you
Views × share who choose someone else × what a customer is worth
Each month$2,000
Each year$24,000
Example numbers until you change them. Nothing you type leaves this page.
Put real numbers on it with us03LeadershipA letter from our founder
Balance sheet work, done in advance.
To the owner,
Most owner-operated businesses are worth more than the market believes they are. Not because the market is wrong. Because nobody has ever told it otherwise.
I have spent my career inside family-held businesses, and a meaningful part of it in the rooms where those businesses were valued, negotiated, and sold. That is an unusual background for someone who does marketing, and it is the reason I do it the way I do.
A buyer pays for what they can see and verify: a name the market already recognizes, customers who came to you rather than the other way around, and a reputation that exists somewhere other than in the owner's head.
Marketing is usually filed under expense. It belongs closer to the balance sheet. Every quarter you spend being excellent and invisible is a quarter of enterprise value you're building for someone else's benefit, or for nobody's.
We build the position, we produce the work, and where you want us to, we run it, on every platform your name appears. What we will not do is sell you volume. I am not interested in making you louder. I am interested in making the market's understanding of your business match the truth of it.
If you have built something good and quiet, I would love to hear about it.
Tiffany L. Reed
Tiffany L. ReedFounder & Chief Executive Officer
Queen & Vine · a woman-owned business
Queen & Vine · a woman-owned business
The teamQueen & Vine LLC
Tiffany L. Reed
Founder & Chief Executive Officer
Eric Stanton
Executive Director
Brian D. Reed II
Operating Advisor
Joann Sentney
Administrative Assistant
04Where it startsThe Market Position Assessment
Before anything is published
A working session inside your business. Findings in five.
We look at every place your business already appears: the site, Google, Apple Business, the social accounts, Yelp, Dun & Bradstreet, the Better Business Bureau and the directories. Then we write down what we find.
What you receiveWritten findings
- Where you are invisible to the buyers who should know you
- Where you are misrepresented, online and in the market
- A priority order for what to fix first
- What waiting costs, in your own numbers
1
A working session
Time with you and whoever else knows the business, led by Tiffany L. Reed. What you actually sell, who actually buys it, and why they chose you over the alternative.
2
An outside look
Your website, search results, reviews, and competitors' positioning, and how a buyer sees you before they ever call.
3
Findings, in writing
A short written report you can act on, ordered by what matters most.
05The cadenceWhen every platform agrees
A schedule, not a scramble.
Brand management is a rhythm. The working session sets direction, the work publishes on a known cadence, and every profile gets checked against the same facts, so the narrative holds while you run the business.
Same name, same phone, same hours, same story, character for character, on every platform. Search engines resolve you as one business, and so do buyers.
On cadence
Publishing
Written content, photography direction and collateral produced by us, then published on the site and across the profiles on a set schedule instead of in bursts.
Continuous
Profiles and reviews
Google, Apple Business, Yelp, Dun & Bradstreet and the Better Business Bureau kept accurate, with review responses handled as part of managing the profile rather than left to pile up.
Measured
What it moved
Campaign execution and publishing measured against the position we set, so you can see where the reputation is actually traveling.
06The engagementHow much we carry
Engagement model
Three levels of involvement. You choose the path.
Scoped to what the assessment finds. The cadence of the working session steps up with each level.
I
Level One · Monthly session
Advisory & Roadmap
Positioning, messaging architecture, and a written marketing roadmap set with Tiffany directly.
We direct · your team executes
II
Level Two · Every other week
Roadmap & Content
Everything in Advisory & Roadmap, plus we produce the work: written content, photography direction, and collateral.
We direct and produce
III
Level Three · Weekly session
Content & Execution
Everything in Roadmap & Content, plus we run it: campaign execution, publishing cadence, PR outreach, and measurement.
We direct, produce, and run it
Exhibit 3 / Scope by engagement levelEach level includes the one before it
| ScopeWhat's Included | Level IAdvisory & Roadmap | Level IIRoadmap & Content | Level IIIContent & Execution |
|---|---|---|---|
| Direction | |||
| Positioning & messaging architecture | |||
| Written marketing roadmap | |||
| Direction set with Tiffany L. Reed | |||
| Production | |||
| Written content | |||
| Photography direction | |||
| Content collateral | |||
| Execution | |||
| Campaign execution | |||
| Publishing cadence | |||
| PR outreach | |||
Our commitment
A clear line on what we do, and what we don't.
We build the position and we produce the work. We are not an ad agency and we do not sell placement. If media buying is what you need, we'll say so rather than sell you something else.
No long-term contract required
No media placement sold
Woman-owned business
IndustriesWho we work with
Built for the businesses that build things, and serve the people who do.
Owner-operated small and mid-sized firms whose work is excellent and whose reputation has not yet caught up. Across sectors, the pattern is the same: the market knows less than it should.
01
Manufacturing
02
Construction & Skilled Trades
03
Distribution & Logistics
04
Field Service
05
Equipment & Industrial Supply
06
Professional Practices
07
Hospitality
08
Specialty Retail
QuestionsAsked and answered
Plain answers, before you ask.
What owners usually want to know before the first conversation. Anything else, just ask.
What does Queen & Vine manage?
Every platform a buyer checks: your website, your Google Business Profile, Apple Business, your social accounts, Yelp, Dun & Bradstreet and the Better Business Bureau. We keep them consistent with each other and pointing back to the site you own.
What does doing nothing cost?
Usually nothing you will see on an invoice. It shows up as the buyer who found different hours, the call that went to an old number, or the review nobody answered. The Market Position Assessment puts your own numbers on it, so you can weigh it against what it costs to keep every platform right.
How does it start?
With an introductory conversation. Then a working session at your business, led by our founder, Tiffany L. Reed, and written findings within five business days.
What are the engagement levels?
Three, scoped to what the assessment finds. Level I, Advisory & Roadmap, meets monthly. Level II, Roadmap & Content, meets every other week and adds the work we produce for you. Level III, Content & Execution, meets weekly and adds campaign execution, publishing and PR outreach.
Is there a long-term contract?
No long-term contract is required. Month to month is always an option, and you can end it with 30 days' written notice.
Do you buy ads?
No. We are not an ad agency and we do not sell placement. If media buying is what you need, we will say so rather than sell you something else.
Where do you work?
Across the Cincinnati–Dayton corridor plus Northern Kentucky and Southeast Indiana, on site for the working session and in cadence from there.
Who will I work with?
Tiffany L. Reed, our founder. She runs every engagement herself, starting with the working session on site.
Crowning your brand with success!
Queen & Vine LLC · a woman-owned business
→How to StartContact
Begin with a conversation
A conversation, then a working session together.
You'll have a written assessment of how your business appears across every platform either way.
We work across the Cincinnati–Dayton corridor plus Northern Kentucky and Southeast Indiana, on site for the working session and in cadence from there.
Start a conversation
We read every message. Expect a reply within 24 hours.
Thank you.
Your note is on its way to Tiffany. Expect a reply within 24 hours.